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Asset Management Investment Strategies
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Value Equity Strategies
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If you are seeking to build wealth over the long term, we can build custom portfolios featuring stocks whose intrinsic worth are greater than their current market value. Our focus is on stocks of U.S. companies that have high appreciation potential and limited downside risk. Depending on your goals, we can focus on stocks issued by large corporations, mid-size companies, or small-cap companies.

All of our Value Equity Strategies feature:

  • Quantitative and qualitative screening to identify undervalued stocks.
  • Proprietary valuation method based on projected earnings and assets.
  • Broad diversification by company and industry to reduce portfolio risk.
  • Systematic sell discipline to maintain value and diversification.
 
Small Cap Value Equity Strategy
Our Small Cap Value Equity Strategy tailors your portfolio to focus on stocks market capitalization between $100 million and $3 billion that are financially strong, well run, and capable of generating above-average returns for their shareholders.
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Mid-Cap Value Equity Strategy
Our Mid-Cap Value Equity Strategy focuses on stocks of mid-size U.S. companies that have high appreciation potential, a lower P/E than the S&P 500, a higher dividend yield than S&P 500, and consistent dividend payout. This strategy aims for lower turnover and high tax efficiency.
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Large Cap Value Equity Strategy
Our Large Cap Value Equity Strategy can build your portfolio to focus on blue chip stocks with market capitalization over $5 billion, a higher dividend yield than S&P 500, and consistent dividend payout.
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Contact us by Phone
Call BB&T Asset Management at 919-716-9070

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BB&T Complete Client Protection
Investment advisory services are available through BB&T Asset Management, Inc., a subsidiary of BB&T Corporation. Securities and other investments held in investment management or investment advisory accounts at BB&T Asset Management, Inc. are not deposits or other obligations of BB&T Corporation, Branch Banking and Trust Company or any other bank or savings institution, are not guaranteed by Branch Banking and Trust Company or any other bank, are not insured by the FDIC or any other government agency, and are subject to investment risk, including possible loss of principal invested.